Lead System for Tradies · AU & NZ

A lead system you own.
Not leads you rent.

HiPages sells the same enquiry to three of your competitors. We build a system where every call goes to you and only you — on your page, through your accounts. Cancel us — your page and campaigns keep running.

See the full system →
Built in 14 days. Leads typically flowing in week 1. No lock-in contract.
Renting leads
  • Shared with 2–3 competitors
  • Price-comparison shoppers
  • Platform owns the data
  • Stop paying → no more leads
  • A$90–200 per booked job
Owning your system
  • Exclusive — your enquiry only
  • High-intent, direct callers
  • You own the page + data
  • Cancel us — page and campaigns stay live
  • A$30–90 per lead range (est.), improving with iteration

What's in the system

Six parts. One pipeline.

Landing page, ad campaigns, and GA4 are in your accounts from day one. Automation is managed by FlowLeads — we provide migration documentation if you leave.

01

Channel & offer strategy

Before anything ships, we decide which platform fits your trade (Google for emergency/high-intent; Meta for planned work) and what your single best offer is. The rest of the system is built around this.

02

Landing page on your domain

Built for conversion — click-to-call in the mobile header, suburb-level ad copy, trust signals, and a short enquiry form. Hosted on your domain, updated by you or us.

03

Google or Meta campaign

One platform chosen based on your trade — Google Search for emergency/high-intent work, Meta for planned-work demand-gen. Campaign lives in your ad account — you see every dollar of spend.

04

Conversion tracking

GA4 and ad platform conversion tracking installed — form fills and enquiries attributed to their source. You know which campaign is generating leads and at what cost.

05

Speed-to-lead automation

Enquiry form submitted? Automated follow-up fires after every enquiry. Businesses that follow up fast win significantly more often — we make sure yours never misses.

06

Weekly reporting template

Plain-English reporting template set up and shared at handover: leads in, cost per lead, follow-up rate. Filled weekly during Care. No 40-slide agency deck — just the numbers that matter.

Who it's for

Built for the trades.

We work with plumbers, electricians, HVAC, roofers, painters, carpenters, tilers, cleaners, locksmiths, and pool service operators across AU and NZ.

Plumbing & gas Sydney · Melbourne · Brisbane
Electrical All 8 AU metros
HVAC Gold Coast · Brisbane · Perth
Roofing Brisbane · Sydney · Melbourne
Painting All major AU cities
Carpentry & builds AU & NZ
Cleaning All AU metros
Tiling Sydney · Melbourne · Brisbane
Pest control QLD · NSW · VIC
Locksmithing All AU metros
Pool service QLD · WA · NSW
Landscaping Sydney · Melbourne · Brisbane

From clients running the system

19qualified leads · Apr–May 2026
A$28.93cost per lead · Meta Ads
"Fair pricing, top-quality work, and a clean aesthetic that perfectly matches our brand. The Meta Ads campaign brought in around 20 qualified leads in the first two months."
Anatoliy Vinokur · Director, CozyBNB Rentals · Gold Coast QLD
306leads · 4 months
NZ$2.71cost per lead
"We had to reduce the budget — the leads were arriving faster than our team could call them back."
Kulas Prestoza · Director, Best Contractors NZ · Auckland & Hamilton
See full case studies →

Three offers. One system.

Start where you are.

Start with the audit if you're not sure where you're leaking. Go straight to Build if you already know. Add Care when you want someone watching the system every week.

Lead Leak Audit
A$497 · one-off

5-business-day diagnostic. We audit your page, ads, and response flow, then deliver a PDF fix list on a 30-minute call.

Get the audit
Lead System Build
A$3,500 · one-off setup

Complete system built in 14 days — page, campaigns, conversion tracking, and speed-to-lead automation. Landing page and campaigns in your accounts. You own it from day one.

Build my system
Lead System Care
A$1,600 · per month

Ongoing optimisation, weekly reporting, and creative refreshes across ads, audiences, and your landing page. Month-to-month. Cancel any time.

Add Care

Common questions

What is a lead system for tradies?

−
A lead system is a complete, owned infrastructure that generates enquiries directly for your trade business — without relying on lead marketplaces like HiPages or Oneflare. It includes a landing page on your domain, a Google or Meta ad campaign in your account, and lead follow-up automation. You own the page, ad account, and data.

How is this different from HiPages?

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HiPages sells you shared leads — the same enquiry goes to 2–3 competitors simultaneously. A lead system sends enquiries directly and exclusively to you. You own the page, the ad accounts, and the data. If you stop using FlowLeads, your landing page and ad campaigns keep running — automation workflows would need to be migrated.

How much does a lead system cost?

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FlowLeads charges A$3,500 to build the system and A$1,600/month for ongoing care. Ad spend (typically A$1,500–4,000/mo) goes directly to Google and Meta — it doesn't pass through us.

How quickly will I see leads?

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Google Search campaigns typically produce inbound leads in the first week.

What trades do you work with?

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Plumbing, electrical, HVAC, roofing, painting, carpentry, tiling, cleaning, pest control, locksmithing, pool service, and landscaping. Across all major AU cities and NZ.
Ready when you are

Show me where the leads are leaking.

See how we work Book a 30-min call →
No lock-in. No shared leads. Just your calls, your jobs, your pipeline.
Lead leak audit

Where are your leads leaking?

Five-business-day diagnostic. We come back with a PDF and a 30-minute call. No upsell pressure — the goal is for you to leave with a fix list you can act on yourself if you want.

Today A$497.00
Fixed price. PDF + 30-minute call delivered within 5 business days.
Or book a 30-min chat if you'd rather talk first.